3 Common Facebook Failures in 2015 – Infographic

Facebook has done extremely well quite obviously. It has over 1.2 billion users in the world. Basically if someone has the internet, they probably have a Facebook account.

Most users check their accounts daily. Infact over 10 million Australian’s look at Facebook every day.

Despite it being such an influential platform still every day 1,000s of advertisers and brands make big mistakes on Facebook and complain that the platform generates no results for their business. We have put together a infographic going over some of the most common mistakes in particular:

1. Being overly promotional – Mix up your content. Provide value. Engage your customer!
2. Neglecting the array of Facebook advertising tools – Are you advertising to a lookalike audience yet? If you are not then you are missing out!
3. No conversion tracking – This is a must! Utilizing the conversion pixels lets you understand what is working and helps you calculate your ROI.